Wilbur-Ellis looks beyond its first 100 years

From three University of Washington classmates opening an import-export company to trade fish meal and other products, to a $3 billion company celebrating 100 years in business. The CEO of Wilbur Ellis chats with host Willie Vogt about the past, and looking to the future.

John Buckley covers some wide-ranging territory in the interview including some thoughts on resilience, innovation and seeking opportunities to grow. Some of those very ideas have application on the farm.